Have you social shopped yet? It’s the newest way to shop online. Basically, social shopping allows consumers to shop in a social networking environment where you can share opinions and information about products, prices, coupons, etc., or even shop together with friends and family.
Some social shopping Web sites:
sfeed is a shopping microblog that brings people [...]

It’s no secret that the game has changed when it comes to marketing in today’s economy. According to an article in The Economist, recession-hit companies are looking to the women’s market for dollars.
However, shifting your focus to women isn’t going to magically make her buy whatever you’re selling. As the Chief Purchasing Officers of the [...]

When it comes to marketing to women, we always say it’s always good when you can surprise and delight. Well, I think that the Something Store does just that. This fun and unique online store has a simple business plan: They will send you something for $10 (free shipping in the U.S.). Your something could [...]

Well, it looks like Facebook finally decided to wake up and smell the TweetDeck.
For those of you who have been living under a rock for the last few months (don’t worry, I was too until just a few weeks ago), TweetDeck is a software tool that pulls messages from Twitter and organizes them into different [...]

One of my co-workers recently returned from a social media conference with all kinds of upcoming trends according to “the experts.” One such trend involves pocket-sized, big-eyed animals called Pokens, which apparently have taken Europe by storm. (Please note: Do not confuse Pokens with Pokémon, which apparently takes every kindergarten classroom by storm every year.)

To [...]

I recently attended a technology presentation that a couple of women from our agency gave to a local women’s networking group. I consider myself somewhat technologically savvy in terms of knowing what’s hot – when it comes to actually using it, that’s a different story – but the one product I had never heard of [...]

When it comes to charitable giving, there are so many causes to consider. And most people really look for those causes that are near and dear to their hearts. Some of my friends and co-workers give to the Humane Society and the Susan G. Komen Breast Cancer Foundation, others to Habit for Humanity, and still [...]