Archive for the 'at home' Category

Creative Kid Clutter

June 21st, 2010

As a Creative Director and former designer, I love that my children love to do art. Because I’m a working mom, most of it’s done at daycare.
There is nothing better than seeing the pride my 3-year-old takes in her creations. And, even though I think it’s a bit crazy that my daycare does art with [...]

I Lost My Kindle

May 24th, 2010

And now I’m worried I won’t get it back. It’s either in the hands of another frequent flier who is eager to put the latest novel from John Grisham on my Amazon account …. or it’s in American Airways’ lost-and-found. Or worse, it’s already in the airline’s lost-and-found superstore – where they sell off things [...]

Now hiring

April 7th, 2010

If your product or service doesn’t enhance the life of your female customer, you might as well give up now.
Women are the most time-starved creatures on the planet. We want to hire your brand so we can delegate items on our never-ending to-do list. And women follow a mantra one of my former managers used [...]

Stop the E-mail Madness!

April 2nd, 2010

As a mom with children in grade school, I am hassled all day long with dozens and dozens of e-mails from various parents. The chain starts simply, usually with an e-mail from a room mother that goes something like this: ”The Valentine’s party is this week. Please let me know what you can bring from this [...]

New House, New Washer

March 19th, 2010

Since the birth of my twin girls 10 months ago, my husband and I have been feeling as if our cozy home has been caving in around us. With the addition of two high chairs, two cribs, two jumpers … well, you get the idea. Our house, which was so perfect for the two of [...]

Note To Self: Shoot for the 34% Early Majority

February 5th, 2010

I’ve always been an early adopter of products. Actually, when I look at the Product Diffusion Curve, I may even fall into the 2.5% group Innovators who inevitably end up “working out the kinks” for manufacturers. Which is why I have a 22-pound iPod on my desk right now . . . because I bought [...]

ESPN For Kids

January 14th, 2010

I have a nine-year-old son. When he was younger and more dependent, I dreamt of the days when he would grow up and spend his time at home doing one of three things:
1. Running carefree outdoors
2. Reading
3. Conversing intelligently with his dad and me about current events
Of course, now that he’s old enough to know [...]

New Year’s Resolutions

January 13th, 2010

It’s the beginning of a new year, and I’ve succumbed to the dreaded New Year’s resolution trap. My husband and I have vowed to save more and spend less. Like all resolutions, I’m starting with lots of excitement and the determination to pay off every debt I have by December 31st, 2010. We’ll see how [...]

I Heart Target Corp. (Again)

January 7th, 2010

I actually had to break the “no work talk at home” rule last night  . . . (okay, when don’t I break that rule?) . . . to go on and on about the marketing brilliance of Target Corp. Have you seen the latest headline? Target is testing the warehouse club shopping concept, without the [...]

RealAge

August 27th, 2009

In my research on how to change some of my unhealthy eating habits into good ones, I stumbled upon the RealAge Web site. The site provides information and tools to help you look, feel and actually be years younger and features Dr. Roizen and Dr. Oz, the authors of the You series of books including [...]